Action Plan for New PSA Founders

30-Day PSA Guide — A Daily Roadmap to Start Your Personal Services Agency

A focused, 30-day action guide that walks you step-by-step from “I want to start a PSA” to having real momentum, clarity, and core pieces moving into place.

Instead of spending months researching and second-guessing your next move, this guide breaks your first 30 days into realistic, bite-sized actions you can take even if you are working a job, caring for family, or juggling multiple responsibilities.

“This guide gave me a clear daily checklist. I stopped overthinking and started moving.”

— Early-Stage PSA Founder

“I finally knew what to do first, second, and third—without spending weeks researching.”

— New Builder (Busy Schedule)

“The weekly themes kept me focused. Every day felt purposeful instead of random busywork.”

— First-Time Agency Planner
Digital Download 30-Day Plan New Founders
30-Day PSA Guide product cover
Investment
$47

One-time payment. Ideal as a “starter map” for brand new or early-stage PSA founders.

  • Day-by-day guidance for your first month of serious action.
  • Weekly themes that keep you focused and moving forward.
  • Simple reflections so you can learn as you go.
Download the 30-Day Guide

Files delivered via email immediately after purchase.

Who This 30-Day Guide Is For (and Not For)

This guide is a strong fit if:

  • You are in the “idea / early research” stage and want a clear starting path.
  • You keep collecting information but struggle to turn it into action.
  • You want structure and small daily steps instead of overwhelming to-do lists.
  • You are serious about starting a PSA but cannot spend full days on it yet.

This guide may not be ideal if:

  • You already have your entity, documentation, and operations mostly in place.
  • You are looking for advanced marketing or scaling strategy (not the first 30 days).
  • You do not want to commit to daily or near-daily actions, even if small.

Inside the 30-Day PSA Guide

The guide is structured into four weekly themes, each with specific daily prompts, checklists, and mini-assignments you can complete in manageable time blocks.

Week 1 – Vision, Model & Direction

Get clear on what kind of PSA you want to build and who you will serve.

  • Daily prompts to define your service focus and target population.
  • Exercises for choosing your initial service area and scope.
  • Simple ways to document your initial vision and goals.

Week 2 – Foundations & Structure

Lay the foundation for your business structure and operational thinking.

  • Daily actions around entity basics, registrations, and practical setup steps.
  • Prompts for mapping out your core services and basic pricing concepts.
  • Early thinking about documentation, policies, and staff roles.

Week 3 – Documentation & Processes

Begin assembling and organizing the documents and processes you will rely on.

  • Assignments to identify which documents you will need first.
  • Suggestions for how to structure your folders and files (physical or digital).
  • Guidance on choosing where to start with templates and toolkits.

Week 4 – Visibility & Next Steps

Start thinking about visibility, outreach, and your first client opportunities.

  • Prompts to identify potential referral sources and neighborhoods.
  • Simple visibility tasks you can complete now (even before full launch).
  • End-of-month review and next-step planning for the coming 30–90 days.

Daily Prompts & Checkboxes

Each day includes short, concrete actions so you always know what to do next.

  • Checkboxes to mark progress and build confidence.
  • Space for brief notes or reflections so you capture learning.
  • Encouragement to adapt tasks if your schedule is tight.

End-of-Week Reflection Pages

Short reflection sections help you see what worked and what needs adjustment.

  • Questions about wins, obstacles, and lessons from the week.
  • Room to note new ideas without losing focus.
  • A quick preview of what to expect in the following week.

How to Use the 30-Day PSA Guide

This guide is designed to fit into a busy life. You do not need perfect conditions or full free days — just consistent attention, even 30–60 minutes at a time.

  • Step 1 – Choose Your Start Date: Pick a realistic start day in your calendar.
  • Step 2 – Block Time: Reserve daily or near-daily blocks for PSA work.
  • Step 3 – Follow the Prompts: Complete each day’s actions in order, adapting as needed.
  • Step 4 – Reflect Weekly: Use the reflection pages so you capture learning and momentum.
  • Step 5 – Plan the Next 30 Days: Use the final section to decide what comes next (documents, marketing, or both).

Best When Combined With:

  • PSA Startup Kit – for deeper planning tools and starter documents.
  • Intake & Onboarding Package – once you are ready to accept clients.
  • Compliance & Policy Bundle – as you move into formalizing internal standards.
Browse All PSA Toolkits

Bonus Materials Included

These extras help you stay organized and encouraged as you move through your first month.

Bonus: 30-Day Progress Tracker

A simple tracker page where you can see your progress at a glance, check off days, and stay accountable to yourself.

Bonus: “When Life Gets Busy” Adjustment Guide

Suggestions for what to do if you miss days or fall behind, so you can recover without giving up on the process.

Bonus: Next 60-Day Planning Sketch

A short planning section to outline your next 60 days after completing the guide, so you do not lose momentum.

What Founders Appreciate About the 30-Day Guide

These are the kinds of experiences this guide is designed to create when you lean into the daily actions.

“It finally felt like I had a roadmap instead of scattered notes and ideas.” – New PSA Founder
“The tasks were small enough that I could do them after work, but big enough to feel real progress.” – Part-Time Builder
“By the end of 30 days, I knew what my next steps were instead of feeling overwhelmed.” – Early-Stage Owner

Questions & Important Notes

Will I be fully launched in 30 days?

Timelines vary widely. The goal of this guide is to give you real clarity, momentum, and key pieces in motion — not to promise a fully operational agency in exactly 30 days.

Is this state-specific?

No. The guide focuses on structure, decisions, and action steps that apply broadly. You will still need to research or confirm state-specific requirements for your location.

Can I repeat the process?

Yes. Many founders choose to repeat parts of the guide or reuse the structure for future 30-day sprints focused on marketing, hiring, or systems.

What if I already have the PSA Startup Kit?

The 30-Day Guide pairs well with the Startup Kit. Use this guide for daily direction, and the Startup Kit for deeper planning tools and documents as you move through the month.

Explore Other Care Business Segments

AAA Consultant supports multiple regulated care models. If your goals extend beyond Home Care, explore our Group Home segment resources and products.

Group Homes

Documentation systems, compliance tools, and DFY implementation support designed for regulated residential care operations.

Need Help Choosing?

If you’re unsure whether Home Care or Group Homes is the right path, apply and we’ll route you to the best starting point.

Coming Next: NEMT

We’re building the Non-Emergency Medical Transportation segment next. If you want early access, apply and select NEMT.

Ready to Give Your PSA Dream a 30-Day Jumpstart?

The 30-Day PSA Guide turns your first month into a clear, step-by-step journey so you can finally move from ideas to concrete, visible progress toward your Personal Services Agency.